Why pricing right matters
Homes priced correctly from day one sell ~3x faster than those that need reductions (32 days vs 99). Translation: less stress, stronger offers. (Rightmove)
Your 30-Day Sharpes Plan
Week 1: Prep & Positioning
- Data-driven valuation (street-level comps, buyer demand heatmap).
- Light staging checklist: kerb appeal, paint touch-ups, lighting.
Week 2: Launch Materials
- Pro shoot + Matterport + floorplan; write a benefit-led description.
- “Coming soon” to our Buyer-Match list; social reels for SW19/SW17 audiences. (sharpesestates.com)
Week 3: Go Live, Drive Demand
- Go multi-channel day one; schedule a Saturday open-house window.
- Daily micro-optimisations to photos, headline, and hero features.
Week 4: Negotiate & Progress
- Manage competing interest with clear deadlines; verify proof of funds/AIPs.
- Sales progression: surveyor access, conveyancer chase, milestone updates.
Seller Checklist (quick wins)
- Fresh silicone in kitchen/bath, neutral scent, warm bulbs, declutter surfaces.
- Provide docs up front (EPC, FENSA, boiler service).